I follow many organizations, not only to see how they’re marketing, but because I believe in what they’re doing. I was so happy when I saw this infographic from Global Fund for Women. I think it deals with a bigger picture message about how to spread change while still telling a story about what their organization does.
This infographic is a good example because:
- It shares important information in a digestible way.
- Global Fund for Women stayed true to the look and feel of their brand.
- Global Fund for Women repurposed it and got lots of mileage by breaking apart the infographic and using sections in social media posts like this:
Need to share information about your cause in a digestible way? I can help. Let’s talk about how.