8 Great Nonprofit Marketing Resources

As every successful organization knows, you must always keep learning and growing. But the busier you get, the harder it can be! That just means it’s time to simplify. Keeping up with the times doesn’t have to time-consuming or overwhelming. That’s why I put together my favorite resources for nonprofit marketing.

Lots of these resources have wonderful communities where you can connect with others, find new strategies, and discuss what works.

  1. The Storytelling Non-Profit Conference
    This week-long conference of FREE webinars (taught by nonprofit experts) shares easy ways for you to use storytelling in your fundraising and communications to engage your community and raise more money. I was a presenter this year and it was a great experience! If you missed the conference, don’t worry…Vanessa Chase of The Storytelling Non-Profit offers webinars, coaching, and has a great blog to keep you in-the-know about nonprofit storytelling.
  2. #NPMC Twitter Chats
    A Twitter chat is a scheduled conversation on Twitter where you use the chat hashtag to participate and follow the discussion. I really enjoyed participating in a recent  #NPMC Twitter chat. I met nice people and also learned new things. The #NPMC Twitter chat is open to anyone who is involved in nonprofit marketing communications and takes place on the last Thursday of each month at 1:00 pm EST. 
  3. Nonprofit MarCommunity Blog
    Interested in adding visual storytelling to your nonprofit’s mix? Want to find the best stock photo sites for nonprofits? These are examples of the types of articles you can find on Nonprofit Marcommunity Blog. There are plenty of practical how-tos, tips and valuable resources to help make your marketing efforts shine.
  4. Network for Good
    Network for Good has so many amazing resources to offer nonprofits: free webinars, a blog, checklists, guides and more to help with your marketing, fundraising and social media efforts.
  5. Social Media for Nonprofits Conference
    The Social Media for Nonprofits Conference is dedicated to social media for social good, and providing resources and tips to help make your social media marketing successful. I attended the conference in Los Angeles last year at the YouTube offices, and the highlight for me was the special workshop we did on how to create videos on a budget, which I recapped on my blog.

    If the conference is not coming to your city, they just started a Twitter chat you can join!
  6. Nonprofit Marketing Guide.com
    With approximately 16 training topics (including email list building, online fundraising and social media), Nonprofit Marketing Guide.com offers busy nonprofit marketers an “all access pass” annual subscription to their training. This includes access to all live webinars, recorded webinars, e-books and other Pass Holder-exclusive resources. If you aren’t ready to commit to the annual pass, there are other training options, an excellent blog and some freebies.
  7. Nonprofit Tech for Good
    Heather Mansfield of Nonprofit Tech for Good provides some of the most valuable webinars I have ever seen. They are packed with information, helpful resources, how-tos and tips. You must attend live though; there are no replays. About an hour after every webinar, Heather sends out an email with the list of links and resources she discussed. So if you do sign up and miss it live, you will still get the email with all that great information.
  8. Bloomerang TV
    On Bloomerang TV, Steven Shattuck conducts casual 15-minute interviews with nonprofit experts on the latest hot topics. They also include a transcript of the interview if you’d rather read than watch the video. The interviews are interesting and filled with valuable information. 

If you’re worried you won’t be able to keep up with these resources, sign up for my newsletter and stay tuned to my blog. I’ll keep you posted.